Design Culture, growth, & innovation.
A culture of growth and experimentation across a globally distributed team.
We craft the
experiences.
A global group of in-house product designers building a progressive IT Management platform.
When I joined JumpCloud in its hyper-growth phase it was the wild west. Little process. Stale career ladders. No meaningful ceremonies. The team was underwater — too much work, a huge engineering org, constant pressure to ship. I built a design process that matched JumpCloud’s DNA and held to design best practices: stakeholder and exec checkpoints, room for the team to grow their skills, dedicated time as a design group.
The Team
I lead a team of 17: two Senior Managers (India/US), 14 Design ICs from early career to principal, and one Senior PM running the design system and platform experience.
Industry Perspectives
A fast-paced startup keeps you in the weeds. I started pulling friends and former colleagues in to share what they’re working on. We see how other companies navigate AI, how agencies serve their clients, and how the world operates outside JumpCloud.
Experimentation & Curiosity
April 2025: our first AI Design Jam — a week inside the new tools. Since then, mini hackathons and brown bags on whatever the team is exploring and what’s worth using.
April 2025
Team Building
I’ve met every team member in person. Local events in Bangalore, Mexico City, and Boulder. We dig into projects, swap stories over dinner, and hit the local Art & History museums.
Writing it down
A mature design group should share with the broader community. We launched an official JumpCloud Design Medium account to document our learnings and share what we’re proud of.
Same approach internally. Eighteen straight months of monthly newsletter — designer profiles, recent work, industry trends, achievements. Visibility for individuals; presence for the group.
Growth Mindset
Every team member has training budget. I push them toward topics outside their day-to-day — motion design, icon craft, front-end development. Whatever they learn comes back as a brown bag for the team.
Every designer has a Mobbin subscription — UI inspiration and patterns on tap.
Career paths evolve
Career ladders matter. People need to know where they stand and what’s next. We have IC and Leadership tracks: ICs go L1 (Junior) to L6 (Principal); management goes M4 (Manager) to M7 (VP). We review twice a year, change once a year — moving the goal posts mid-cycle isn’t fair to people chasing the next milestone.
